News Release

Unlimited Digital and Water Street Pictures Launch another Online Web Campaign for Edgemont

Unlimited Digital has started work on the 4th season of the popular CBC television teen drama Edgemont for Water Street Pictures.

This year's campaign includes the re-design of the series' website, www.edgemont.tv , and includes online previews of the current week's episode. Users can watch these from the website's homepage, and subscribed members can receive these via email a day before each weekly episode airs.

Unlimited Digital also secured two national sponsors, Microcell and Reitman's for the season's promotions (under the brand names FIDO and R.W. & Co). The sponsors have partnered with Edgemont in providing contest prizes for the "Be an Extra" and "Meet Kristin" contest. Kristin Kruek, who plays Laurel Yeung is the popular teen actress who has achieved fame from the series, and is the lead actress in "Smallville," and is the current spokeswoman for Neutrogena Cosmetics.

Edgemont, the award-winning teen drama, has been entertaining, informing and affecting audiences of all ages since 2000. Now, with three seasons behind them, a fourth launching in October, and a fifth season about to go into production, Edgemont is well on the way to being "That" show ­ the one that defines a whole generation of Canadian teenagers. Edgemont is one of CBC's flagship success stories.

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For more information, please contact:
Wayne Clark
E: wayne@unlimiteddigital.ca
T. 204.283.7535
F. 604.688.1203